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Real Collectors: A Bit More Detail

In other posts, we have mentioned Real Collectors and in this post, we will attempt to outline the principle on Real Collectors in simple terms and you will see how easy it is to understand. As we have outlined before, the principle is based on 'The Model' espoused by the late British fine artist, Brett Neal and the writings of authors Kevin Kelly and Ylane Duparc respectively. Let’s say that you define your success with an income from your sales of £4,000 per month, you are talking about £48,000 per year.  For most folk, that is a comfortable amount to live on, even after taxes. Using the Real Collector model, you would need to find: 48 Real Collectors who give you £1,000 per year. 2000 Real Collectors who pay you £24 per year. 1000 Real Collectors who pay you £48 per year. 500 Real Collectors who pay you £96 per year. You can change the numbers to work out what works best for you. Using the same premise, [...]

By |2019-06-29T06:39:49+00:00June 29th, 2019|Model, Real Collectors, Selling Art|0 Comments
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Building Your Market: The Real Collector Theory

Many artists find themselves caught in a quagmire of hope as they thrash about the internet trying to post images of their art to the larget audiance imaginable...often with little or no success.  Some might not like the idea and we hear from artists all the time who don't seem to appreciate that they are creators AND business people.  In shourt; YOUR ART CAN BE A SUCCESSFUL BUSINESS IF YOU WANT IT TO BE. We also have folk telling us that when uploading work to our marketplace, they see words like 'product' or 'discount', 'vendor' or 'customer'.  The idea that we have intentionally designed these words into our platform is like an anathema to them that this could be an extention of our philosophy; but it is. Business and Art are an inseperable reality if you are a professional artist.  Most artists can't afford to be precious about symantics, so neither should we...and really, neither should you. After trying again and again to build, Likes, Shares, comments and [...]

By |2019-06-29T05:10:22+00:00June 28th, 2019|Selling Art, Uncategorized|0 Comments
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Fine Art Or Just Offensive?

On 13th December 2017, this graphic and the URL to this resource was blocked by Facebook on the groups that it 'promotes porn or sells sexual services'. An appeal was subsequently submitted and lost. THIS POST IS A DUPLICATE OF AN ARTICLE FIRST PUBLISHED IN DECEMBER 2017. Is there a distinct line between what is generally considered to be sexually explicit Fine Art and what is considered to be offensive?  What is acceptable and what crosses the line? This article deals with the issue of changing attitudes and attempts to provide a general guide to uploading artists when considering if their artwork is acceptable to sell on the ArtMarketDirect.com platform as well as give information to those who might be offended by an image on the platform. If you see an image on ArtMarketDirect.com which you find offensive If anything displayed on our site causes you offense, please email us the URL of the offending upload and we will conduct an investigation.  In all cased we [...]

By |2019-06-26T07:34:07+00:00June 26th, 2019|Selling Art, Uncategorized|0 Comments
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What Makes Art Sell?

What Makes Art Sell? Email us at admin@artmarketdirect.com using ‘Sharing Success case study’ as the subject. Although we do not promise that we will feature you and we can’t feature everyone, we do promise that we will get back to you in any event. If we are going to feature you we will email you a link to the online form you will need to complete, together with quotes, text and media. We will also send you some guidance o help you fill it in. We do not publish anything which you have not told us, but we do retain editorial rights to condense, cut, paraphrase and edit what you give us, although you will have the final say on the way the article reads. Be featured In this section of our website, we will feature artists who want to share their business model to success. Obviously, not all successful artists use the same business model. Some celebrate local virtues whilst others exploit international opportunities. One artist might [...]

By |2019-06-03T02:04:29+00:00May 29th, 2019|Selling Art, What Makes Art Sell|0 Comments
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Can’t Keep up? Ways to Simplify Your Creative Life

We all know what is like being pulled in a dozen different directions. You have galleries calling because they want more work, you have some events including Open Studio in three months, and the Annual Seafood Festival in a months time, an exhibition in the Autumn coming up which you will need to have some new works for...and on top of that half a dozen little shops between your city and the coast are begging for more cards and tea towel deliveries. Your oldest is going through their exams, needing parental support and guidance and you booked a holiday which is for two weeks in two weeks time AND the dog has started to be picky about her food, which probably means she is sick and will need to go to the vet. On top of everything, a local face has tipped you off that they are opening another location and they want some big dramatic works to offer to their clientele.   A big opportunity. With no [...]

By |2019-05-20T09:22:18+00:00May 20th, 2019|Common Mistakes Made By Artists, Creating, Selling Art|0 Comments
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Popular Art Mediums That Sell

“Art is whatever you can get away with.” - Warhol and McLuhan It is a great throwaway line which almost everyone knows and the debate about who said what first will rage on forever, so let's just attribute it to both of them.  Or is that worse? Anyhow in a time when almost any medium can be considered art, let us pause for a moment to consider what sells most. Kathleen Grace, then art consultant is quoted as saying "Good art sells more than anything else. And oil paintings would generally be considered the most advantageous."  She encourages artists to be true to their own style and not to pander to the mob. We always find it a little shocking when we see the list.  Reading that Limited Edition prints sell the most can be deflating to any creator, but the reality is that prints enable the masses to access popular art in ways original art does not.  We also think it is sad that 'Artists Original Prints' are not [...]

By |2019-04-30T10:28:22+00:00April 30th, 2019|Selling Art|0 Comments
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Setting The Price Of Your Art

As has been said before the point of all of this creating is to sell; right? A studio full of pieces of work is a waste, it needs to be an industrious space where more is being created all the time.  A studio is not a big cupboard. So assuming that your work is of a good enough standard to sell and assuming that there is a market for what you have created, let's look at the price. It is difficult for some artists to work out a price for the things they create.  Often for those who are new to the game, the price is plucked from the air (we use the term 'air-plucked').  This has resulted too often in either an artist having amazing luck in that someone came along and paid over the odds for the work (and it is luck) or an artist has let something go too cheap and lost potential income resulting in them working for less than a Euro an hour. [...]

By |2019-04-26T06:51:20+00:00April 25th, 2019|Selling Art|0 Comments
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